Today, most people want to avoid contacting customer service. And if they do, they want the issue resolved immediately. Or even better, they want to solve ...

The GistGoogle's new AI chat feature announced. Google is integrating an AI chat feature into its search engine to offer personalized and user-friendly ...

The GistMultichannel struggles. Marketing leaders face difficulties identifying common metrics and methods for measuring multichannel marketing ...

The GistStrategic planning. A marketing automation strategy requires setting clear goals and objectives, and identifying the target audience to create ...

The GistChurn focus. Prioritize reducing churn by focusing on customer needs to improve overall happiness and retention.Growth goal. Aim for an NRR over ...

The GistJourney mapping. Understanding customers' journeys provides insights into their preferences and unmet needs, driving better-targeted ...

The GistBrand advocacy importance. Customer marketing fuels brand advocacy, driving increased sales and strengthening brand reputation.Investment synergy. ...

The GistGenerative AI. Often associated with the wildly popular ChatGPT, the genAI market comprises just 9% of the total AI market.The AI landscape. ...

The GistTreat customers like humans, not voices. Although it can be easy to dehumanize a caller, remember a real person (who is relying on you for help) is ...

OpenAI is having too much fun with generative artificial intelligence, apparently.First, a group of tech and business leaders on Tuesday, March 28, ...